Group Professionals
We turn concepts to reality™

What we do, how we do it, the steps we take approaching each task is different. That's what makes our professional web design so compelling. We are architects of today's new Internet.



Results-oriented marketing and management consulting firm, specializing in business and internet development strategy, marketing and market research to define critical thinking decision making.

Office:
2931 Plaza Del Amo Suite 32
Torrance, California 90503
info@groupprofessionals.com 310.320.9575

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A Yeowzah Group Professional Production: Web Design ~ Branding ~ Graphic Designers ~ Social Media Marketing ~ eComm ~ SEO

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Professional Web Design, Compelling, Adaptive and Responsive...

Crafted webpage design that scales on all platforms. Responsive pages with compelling professional design, usable features with efficient SEO Google optimize code.

 

Search Engine Optimization - High-Performing Keywords - Top Results! Don't Rely on Paid Inclusion, Natural is Better!

Keywords that deliver an SEO edge...quite simply, the most authoritative keywords! More targeted traffic, more profits.

Successful SEO campaigns based on facts – real consumer search behavior.

Keyword research no longer has to involve guesswork. When it comes to improving your web visibility, simply guessing what your target audiences are by looking online is not likely to get you very far.

Fully Automated Image and Video Presentations

Redefining image and video shows producing the most advanced final product of its kind. Mobile-friendly, responsive, and loaded with advanced features—nothing else comes close. We create a thumbnail-driven gallery capable of displaying images, videos, and content slides. We can even build a launch capable Magic Box slide from a text link or image already on your web page.

 

Adobe Flash Illustration

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Adobe Flash and Adobe Flash Player is the standard for delivering high-impact, rich Web content. It should be noted that Adobe Flash does not work with some Apple products such as the iPhone and iPad.

Adobe Flash Illustration

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Designs, animation, and application user interfaces are deployed immediately across all browsers and platforms, attracting and engaging users with a rich Web experience.

Examples High Definition Video Productions

A Yeowzah Group Professionals Production.

Group Professionals
https://www.facebook.com/GroupProfessionals

Client: Bobo's Ski Board Patio Reno Nevada.
https://www.facebook.com/BOBOSSKIBOARD/

Client: Sky Tavern - Lake Tahoe Nevada
http://skytavern.com/
https://www.facebook.com/skytavernreno

 

1/3rd

Example layout displays cool images or just a bit of relevant content. Fully adaptive and responsive... a perfect match for your project. And it comes with its own built-in column configurator which displays perfectly on any device everytime.

You just can't go wrong. Even they agree...

2/3rds

Obviously relevant marketing images make your page seriously relevant...

3/3rds

Or just take off on a flitty flight of fancy...something for art's sake...

YeowZah! - FAST TRACK BRANDING™

Image is everything and timing is of the essence. A tried and true approach to real time brand development, repositioning and brand management. We think of it as "Branding at the Speed of Thought." Aggressiveness of timing depends on factors such as the environment in which your company operates, key constituencies involved, scope of program and the pace at which you and your organization feel comfortable moving.

Full speed, three phases for consideration.

1.) Brand Strategy Development
2.) Pre-launch/re-launch preparation
3.) Implementation - We discover new futures through disruptive and innovative approaches to thinking and behavior.

Choose a Client

Some of the companies with and for whom we have worked.

  • Mars Incorporated
  • McDonald's
  • PacifiCare/Secure Horizons
  • AutoZone
  • SCAN Health Plan
  • Culinary Center of Monterey
  • Ralphs
  • RSCVA
  • Adzilla Advertising
  • Mars Incorporated
    Global brands in Food, Pet Care and Snackfood.
  • McDonald's
    World's leading food service retailer.
  • PacifiCare/Secure Horizons
    One of the largest consumer health organizations in the U.S.
  • AutoZone
    Nation's leading auto parts retailer.
  • SCAN Health Plan
    An innovative senior health plan that combines medical and personal care services.
  • Culinary Center of Monterey
    The ultimate food, wine and culinary instruction experience for consumers.
  • Ralphs
    A division of the Kroger Co., one of the nation's largest food retailers.
  • RSCVA
    RSCVA
    Marketing organization for Washoe County to promote convention and tourism business.
  • Adzilla Advertising
    Adzilla Advertising
    Agency consulting group that combines big agency award-winning talent, with small agency overhead.

 

YeowZah! - Template For Creating a Timeline

The following steps for FAST TRACK BRANDING™ provide an easy template for creating a timeline for your brand program. YEOWZAH can help design a process and timeline that best meets your organization's needs and level of organizational development.

  • Phase 1: Brand Strategy Development
  • Phase 2: Pre-launch Preparation
  • Phase 3: Implementation

The internal audit is an important step in identifying key consumer insights for the brand and often includes the following components.

  • Review and synthesis of existing business, brand strategy, and marketing documents
  • Review and synthesis of existing market research
  • Executive Management and Key Stakeholder interviews (always include Sales)
  • Lack of differentiation, any confusion/potential confusion points, barriers to overcome
  • Influence points analysis – identify/prioritize cross functional contact points with brand
  • Marketing audit to review current marketing programs and materials

If branding is a new concept for your organization, it's useful to define branding components and constructs so that your team, and eventually your entire organization will have a common language and tools for branding in your company. Key elements in constructing a brand strategy "strawman" are:

  • Consumer Target(s)
  • Source of Volume
  • Barriers to Overcome
  • Brand Vision/Role
  • Reason to Believe
  • Brand Essence (Current Product/Service features and benefits; and potential future products/services)
  • Brand Values
  • Brand Personality
  • Brand Flag and Slogan

Market Research can be used for refinement throughout the development process, depending on your company's needs and budget.

 

Once senior managment is aligned on the brand strategy, pre-launch preparation involves program development. Any new trademarks or patents should be filed for protection of these key company assets. Marketing and Communications strategy and programs can be developed and integrated cross functionally at key influence points identified in phase 1.

Whereas Market Research in Phase 1 is focused on brand strategy, positioning and key elements, in Phase 2, the focus moves to development and testing of marketing program concepts and materials. Measurement and monitoring systems should be defined and baseline measures established prior to implementation/launch.

Regardless of the level of development of your organization, it is sound operating procedure to have brand identity standards that provide consistent direction. This is especially important in an organization that is implementing a branding program for the first time.

If building brand loyalty is the basis for enduring profitable growth, then it follows that branding needs to be a way of life for an organization...an integral part of the overall corporate culture. Branding is not a one time deal. That's why it's important to think about brand development and brand management as ongoing business
processes. Refinement is imminent as new information (e.g.,market performance, competitive activity) is available.

And additionally...

We emphasize internal and external brand launches and ongoing orientations. Associates can be a brand's best advocates, especially when they take pride in the brand they represent. A strong brand is uplifing and inspiring. It's what makes employees, consumers, and anyone else who is touched by the brand, that much more passionate about the significant impact that brand has on the world around them.

Great joy in experiencing

this transformation and like to be a part of it in any way we can!

Advertising Specialties

Advertising specialties is just one of the areas we have touched many businesses. Beyond advertising specialties, our experience spans a range of industries, associations, agencies and firms.

While we are not an advertising agency, one of our advertising specialties is in helping clients create brand building programs. Advertising is just a part of this. This broad competency comes from working in and around vendor, agency, and corporate sides of the business. We combine that with our experience in business planning, marketing and market research for a fully integrated and strategic management approach for our clients, regardless of how big or small they are.

 

Group Professionals
We turn concepts to reality™

Office:
2931 Plaza Del Amo Suite 32
Torrance, California 90503
info@groupprofessionals.com 310.320.9575

A defined social media marketing plan is a GP YeowZah! recommended course of action.

We design branded connections with All your favorite social media sites!

The social web is a set of social relations that link people through the World Wide Web. The Social web encompasses how websites and software are designed and developed in order to support and foster social interaction. These online social interactions form the basis of much online activity including online shopping, education, gaming and social networking websites. Heaven help us? Or not?